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prai

AI PR Platform with Autonomous Agents

PR agencies and in-house teams spend thousands of dollars and countless hours on manual outreach, journalist research, and campaign tracking. Building media lists takes days, personalized pitches require hours of writing, and measuring campaign impact is often guesswork.

  • Industry

    MarTech / PR Automation

  • Client

    PRAI.co

  • Duration

    Jan 2024 – Oct 2024

Project Information

We built PRAI — an AI-powered PR platform that deploys autonomous AI agents to handle the entire PR workflow. AI employees work 24/7 to research journalists, craft personalized pitches, manage email campaigns, track mentions, and analyze sentiment. The platform provides access to 225K+ journalists and influencers, automated social media posting, and real-time analytics — all for a fraction of traditional PR costs.

Technologies Used

Python

OpenAI

LangChain

React

Node.js

PostgreSQL

Redis

AWS

Team Composition

AI Engineer

Full Stack Developer

Backend Developer

Product Manager

QA Engineer

Development Phases

  • 1

    Discovery & AI Architecture

    Conducted market research on PR automation tools, evaluated AI models (GPT-4, Claude, open-source alternatives), and designed multi-tenant SaaS architecture. Defined core AI agent capabilities including journalist research, pitch generation, and campaign management.

  • 2

    Core Platform Development

    Built the multi-tenant SaaS platform with usage-based billing, AI agent framework using LangChain, and integrated journalist database with 100K+ verified contacts. Implemented real-time collaboration features and role-based access control.

  • 3

    AI Content Engine & Integrations

    Developed AI content generation for pitches, press releases, and social media posts. Integrated with SendGrid for email delivery, major social media APIs, and built comprehensive analytics tracking for campaign performance.

  • 4

    Launch & Enterprise Onboarding

    Public launch with university partnerships (MDC, FIU) for PR education. Onboarded enterprise clients and expanded journalist database to 225K+ contacts including 125K influencers across platforms.

Challenges and Solutions

AI Agent Orchestration

Coordinating multiple AI agents working simultaneously on different tasks required custom orchestration layer with task queuing and state management.

promo-block

Project Metrics

  • 225K+

    Contacts Database

  • 25x

    Cost Savings vs Agencies

  • 10x

    Faster Outreach

  • 24/7

    AI Availability

OUR CLIENTS SUCCESS STORIES

clutch

Reviews

6

Rating

5/5

At SagTech, we focus on making our clients' experiences as bright and rewarding as possible. Here's what some of our satisfied customers have to say about working with us:

“SagTech delivered our MVP in just 10 weeks. The quality exceeded our expectations and helped us secure our Series A funding.”

Project

FinTech Payment Platform

John Smith

CEO & Founder, TechStartup Inc.

Yaroslav Gordov

CEO of Wisy

Yaroslav Gordov

Working with SagTech has been exceptional. They delivered our mobile app and admin dashboard ahead of schedule and exceeded all performance expectations. Their deep understanding of investment platforms and user experience resulted in significantly improved processing speeds.

Eugene Prokhorov

Head of Product in Wisy

Eugene Prokhorov

Professionals with excellent knowledge of fintech and automated investments. The project was completed with high quality: a user-friendly mobile and web application, and a well-thought-out admin panel. The team quickly addressed all challenges, including payment integration. If you need a reliable IT partner with a deep understanding of technology, I highly recommend them!

Sergei Chervyakov

CEO of Kwikwins

Sergei Chervyakov

Outstanding team that transformed our backend infrastructure completely. The optimization work resulted in dramatically faster response times and near-perfect uptime in production. Every milestone was delivered ahead of schedule with exceptional attention to detail.

Alexander Kazhemyakin

CEO of Yotewo

Alexander Kazhemyakin

Rare to find contractors who genuinely understand modern web development. Their work doubled our search engine visibility and significantly improved site performance. The scalable architecture they built handles our growing user base perfectly, supporting thousands of daily active users.

Andrej Ruckij

CEO of BullArena

Andrej Ruckij

A professional team with a deep understanding of blockchain technologies and the Play-to-Earn mechanics. The project was executed at a high level, from MVP development to the integration of cryptocurrency operations. The optimization of the gameplay ensured stable real-time performance.

Advantages of Choosing Sagtech

  • planning

    AI Employees That Never Sleep

    PR agents working around the clock on research, outreach, and follow-ups without overtime costs.

  • testing

    Massive Contact Database

    225K+ journalists and influencers with verified contacts, beat coverage, and engagement history.

  • develop

    Enterprise-Ready Platform

    Multi-tenant architecture with role-based access, usage-based billing, and white-label options.

frequently asked questions

  • AI agents analyze journalist portfolios, recent articles, and beat coverage to craft pitches that match their interests and writing style.

  • We verify contacts through automated pipelines and manual QA. Bounce rates are under 5% across all outreach campaigns.

  • Yes, we offer integrations with major CRM platforms, email providers, and social media management tools via API.

  • The platform supports content generation and outreach in 20+ languages with native-quality output.

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Got an idea? Tell us about it.

We respond within 24 hours. No sales spam, just a real conversation.

clutch

Reviews

6

Rating

5/5

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